Krua was founded in 2019 by Diana Viegas Moreira and Laura Osorio Gómez. The brand, established in Portugal, is celebrated for its exquisite, handcrafted jewelry pieces that go beyond mere accessories to become true conversation starters. Each creation reflects a profound reverence for nature, transforming organic motifs and textures into elegant, wearable art, exclusively made in Portugal. Voysey Brands acquired the brand in 2024.

Brand Founder & Voysey Brands

Krua continues to flourish under the inspiring leadership of the founder Diana Viegas Moreira. With strategic support and resources from Voysey Brands, Diana passionately steers the brand, ensuring its unique vision and high standards are upheld. This powerful collaboration not only preserves Krua's authenticity but also amplifies its reach, paving the way for a brilliant future.

“Krua stems from my love for jewelry and cherished memories of my mom gifting me her precious pieces. These intimate moments, where love is passed down through treasured items, inspired me to craft timeless, quality pieces for future generations."

— Diana Viegas Moreira, Founder of Krua

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FYN & FIA